Following a first successful collaboration, Gault&Millau Benelux and Delhaize Luxembourg are joining forces again this time to offer the retailer’s customers a selection of 20 products which, thanks to their quality, have been awarded the “Sélection Gault&Millau” label in their category.
After a first collaboration in June 2021 with the “Chef of the Month” initiative, which features a recipe prepared by a different chef each month, the two brands are continuing their collaboration with the “Sélection Gault&Millau” label.
Indeed, since October the 14th, customers of Delhaize Luxembourg will be able to find a “Sélection Gault&Millau” logo on a selection of Delhaize products from the Taste of Inspiration brand recognised for their superior quality. Therefore, a selection of references has been tasted by a jury to be labelled “Coup de coeur Gault&Millau”.
From the 21st of October to the 3rd of November, to celebrate the release of the Gault&Millau Guide, customers will be able to discover the products of the “Coup de cœur” selection thanks to dedicated display fridges. The products will also be on display in the shelves where customers are used to finding them, until the end of the year.
A second selection specific to festive products is already on the agenda for mid-November.
More information: www.delhaize.lu/fr/gaultmillau